Former UFC middleweight champion Israel Adesanya became the organization’s highest-grossing fighter last year, with more than 1.5 million pay-per-view sales in his three fights.
In particular, the rematch with Robert Whittaker at UFC 271 in Houston sold 600 thousand PPV, the next fight against Jared Cannonier at UFC 276 in Las Vegas showed a more modest result of 400 thousand sales, and the fight against Alex Pereira at UFC 281 in New York , in which Adesanya lost his championship belt, again reached the bar of 600,000 paid broadcasts.
As a result, Israel Adesanya ended the year without a championship belt, but with a good financial result, and in a likely rematch against the Brazilian, which is likely to take place this year, he can not only regain the title, but also set a personal record in pay-sales. per-view.
Recall that Israel Adesanya entered the fifth round against Alex Pereira, winning the fight on the cards of all judges with a score of 39-37, and suffered an early defeat by technical knockout three minutes before the end of the match.
Source: https://fighttime.ru/news/item/30506-nazvan-samyj-pribylnyj-boets-ufc-proshlogo-goda.html?rand=19907
